Wednesday, March 18, 2009

haute couture.

i'd always just assumed that "big" design was haute couture, but as i started following the runways more closely, my theory was being slowly shot down.

there was "big" on the ready-to-wear runways--

but not necessarily on the couture runways--

except in some cases--

source: wiki
In France, the term haute couture is protected by law and is defined by the Chambre de commerce et d'industrie de Paris based in Paris, France. Their rules state that only "those companies mentioned on the list drawn up each year by a commission domiciled at the Ministry for Industry are entitled to avail themselves" of the label haute couture. The criteria for haute couture were established in 1945 and updated in 1992.

To earn the right to call itself a couture house and to use the term haute couture in its advertising and any other way, members of the Chambre syndicale de la haute couture must follow these rules:

  • Design made-to-order for private clients, with one or more fittings.
  • Have a workshop (atelier) in Paris that employs at least fifteen people full-time.
  • Each season (i.e., twice a year), present a collection to the Paris press, comprising at least thirty-five runs/exits with outfits for both daytime wear and evening wear.

Spring 2009 Couture

Alexis Mabille (guest member)

Valentino (Correspondent member, foreign)

Armani Prive (Giorgio Armani) (Correspondent member, foreign)

Christian Lacroix (Official member)

source: all images